John Walker is former Vice President of Global Marketing Communications at Syniverse.
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John Walker shares some key takeaways on mobile engagement that were discussed at Syniverse’s Dec. 9 webinar.
The emergence of “mobile context” as an asset is creating new synergies for chief marketing officers and chief information officers.
On Sept. 17, Syniverse hosted its fourth mobile engagement webinar of the year.
The announcements of Apple’s new mobile operating system and Google’s new logo have important implications for mobile strategy.