Mobile Marketing
How Syniverse Intelligent Messaging Helped Reduce Train Commute Times During Chicago Cubs Games

Intelligent messaging is illuminating a new chapter in the way that brands can engage with customers and shape their experience.
Scandinavian Airlines Uses Mobile to Build Lifestyle Travel Brand

Syniverse and Hot Topics profile how a major airline is integrating mobile to create highly personalized customer experiences.
Why Your Business Isn’t Truly ‘Mobile-First’ Yet

Lisa Paccione explains that for businesses to become mobile-first, they need an understanding of the mobile-first journey, mobile-first mindset and mobile-first technology.
Multi-channel Marketing Is Falling Short

Stagnating app usage and changing tastes now call for a new approach to reaching mobile consumers.
2018 Promises to Be Pivotal Year for Mobile

Mike O’Brien discusses four trends that promise to play a big part in shaping mobile use this year.
Syniverse and Hot Topics Share Top Mobile Marketing Insights from 2017

Check out perspectives from 27 chief marketing officer videos that Syniverse and Hot Topics produced last year.